Online Webinar

From Good to Great: Shifting Product Teams to be More Strategic

The Power of a Product Outcome Canvas

11/15/2023

Too many Product Managers are stuck being tactical—working long hours and putting out fires. How do you help an entire product team shift to being more strategic, helping to avoid burnout at the same time?280 Group’s Roger Snyder and Robyn Brooks have the answers! Join them as they discuss how to get your team aligned around outcomes with the help of the Outcome Canvas.

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The Panelists

Robyn Brooks

Director, Product Management
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Robyn Brooks

Director, Product Management

Robyn Brooks

Director, Product Management

Robyn is a Director of Product Management who holds over 10 years of experience leading teams in the education and compliance technology space. She started her career as a teacher and instructional designer, and is passionate about leveraging technology to help people learn and excel in both classroom and professional settings.
Roger Snyder

Principal Consultant and Trainer
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Roger Snyder

Principal Consultant and Trainer

Roger Snyder

Principal Consultant and Trainer

Roger Snyder is a Principal Consultant and Trainer at Productside. He has over 25 years of experience in high technology, first working in development, project management, and business development before finding his true passion – product management.

Before joining Productside, Roger led product management teams for over 15 years, serving as Sr. Director or Vice President of product management at multiple firms. He was a pivotal contributor to the success and growth of Openwave, increasing revenues in the core infrastructure business to over $100M in 3 years.

At Danger, Roger led the PM team to expand the successful Sidekick product line from a single product to multiple products across multiple manufacturers, leading to the acquisition of Danger by Microsoft. At both Savi and Immersion, Roger rebuilt the product management team, hiring top talent to drive better communication and collaboration processes that created product roadmaps that were innovative and predictive.

Roger has been involved in many facets of the mobile industry, from infrastructure products that pioneered accessing the Internet from a mobile phone to complete smartphones, to mobile cloud services, to mobile applications across iOS and Android. As a consultant and trainer, Roger has worked with companies in various industries, including consumer products, technology, SaaS, mobile, health insurance, and professional services.

He has used his experience to help companies improve their product strategy development, product lifecycle process, full product considerations, competitive and market research processes, and roadmap development and evolution.

Roger is a member of the Association of International Product Marketing and Management (AIPMM), a Certified Product Manager (CPM), and an Agile Certified Product Manager & Product Owner (ACPMPO). He has a BS in Electrical Engineering and Computer Science from UC Berkeley and an MBA from Santa Clara University with concentrations in Leadership and Marketing.